DUPLAYS handled everything from planning, ticketing, and promotion to setup, manpower, event day management. Want DUPLAYS involved in your next large scale event? Contact us at info@duplays.com.

Enjoy these photos and videos from the game below:

For more, here’s the event page on facebook:

Classic (intense!) battle: Yosuke vs Was

3-way FINAL battle: Sean (France) vs Rene (Germany) vs Petike (Hungary)

In addition to the 24 world-class freestylers, 15 UAE freestylers competed with Bilal (video below) winning top honors as the UAE’s Best Freestyler.

Battle: Yorok vs Bilal

Fifty teams also competed in an intense 2v2 football competition. Congrats to Daredevils for their victory of Sustainable Energy — who beat team “S3” composed of top freestylers Sean (France) & Bencok (Belgium).

Daredevils vs Sustainable Energy

Sustainable Energy vs S3

S3 vs Egypt! (don’t miss Bencok’s crazy goal at 4:15 mark)

Use this window below to navigate through the full 50 video playlist

With Snickers’ support, DUPLAYS organized 36 footballers to play 1 match for 42 hours and 5 minutes in Doha, Qatar from May 28-30.

An official from Guinness World Records certified the event as the longest football match ever played!  After 2 months of preparation the nearly 2 days of football went surprisingly smoothly with only a few players having minor injuries.  Players slept and ate on the sidelines of the pitch, keeping a rotation that balanced playing time with rest/sleep.  The final score of the match was 293-236 — “Crunchers” (green) over the “Challengers” (orange).

City 7 TV and Sport on 7 host Graham Clews filed this video report from the match:

For more photos from the game you can visit the official Snickers website makefootballhistory.com and the Snickers WLFM facebook group.

Check out the official press release below…

Mars GCC – the leading regional manufacturer of confectionary products in the Middle East and its famous brand Snickers ® proudly announces it has stepped up to the challenge and broken the current Guinness world record for the longest football match by bringing together 36 real football fans from 10 different Arab markets to play a historical match that lasted for 42 hours and 5 minutes in Qatar. The match kicked off on Friday 28th at 8 am and ended at 2.05 am on Sunday.

Throughout the years, Snickers ® has been always associated with football. One of Snickers’ ® main aim by organizing the event is to challenge and unleash the football potential and create a tremendous amount of excitement among Arab youth in the region.

Commenting on the event was Omar Salim, Marketing Director, Mars GCC: “Snickers ® is proud to have achieved its goal in breaking the record for the world’s longest football thanks to the determination of the selected team. This accomplishment reflects the players’ high level of excitement about the game and the sense of closeness among Arab youth. Snickers ® succeeded in bringing Arab youth together to step-up to the challenge “Tahadi” and be more active while having fun and learning from others. Breaking the record by those youth echo a sense of responsibility and passion for the sport.”

This record-breaking attempt is done under the umbrella of the Snickers brand which stands for: “Don’t stop” and “Step-up”.

Mohammed Badri from KSA, one of the on-line winners of the Snickers “Make football history campaign” commented: “This has been one of the most exciting experiences of my life. I feel blessed to have been given the opportunity to participate to such an enriching and unique adventure and to have bonded with mates from across the region that share the same passion for football as I do. The strong spirit of achievement we shared throughout the whole event has contributed to create very special friendships which we know will last forever.”

The game followed standard FIFA rules for a friendly match, with teams limited to 11 players on the pitch and 7 substitutes each. There was a set up for sleeping and resting and food/beverages.

There were a total of 36 players who participated in breaking the world record. Ten players were selected from users who played the online football game. The other 26 players were recruited among football fans who stepped up to the challenge.

A studied rotation was put in place to make sure no players run the risk of extreme over-exhaustion. A team of experienced sports organizers were in charge of setting schedules and managing players and their substitutions to make sure every player received adequate rest and care during the whole game.

The event was supported by City 7 TV as the exclusive media partner of the event.

Want to organize a unique, sport-filled fun day for your company? Contact corporate@duplays.com for event ideas and packages.

Play sport. Be social. http://DUPLAYS.com

The full episode from Dubai One is available here: Episode 18 – Winter Wonderland

Play sport. Be social. DUPLAYS.com

The full video from DubaiOne TV is here: http://bit.ly/dxb1DUPLAYS

Joining a sport league is easy! Visit DUPLAYS.com homepage for Dubai or for Abu Dhabi.  Then you just need to 1) register on the site, 2) sign up for your sport, and 3) we take care of the rest — you’re ready to play!

Play sport. Be social. DUPLAYS.com

Indoor Volleyball by DUPLAYS in Dubai, UAE. Video segment aired on “Sport on 7″ on City 7 TV in July, 2009. Host Graham Clews gets on the court to interview some players and co-founder Derv Rao.

Play Sport. Be Social. DUPLAYS.com